We won’t mince words, HTC’s marketing initiatives of late have not been all that great. We had high-hopes that a dynamic entertainer like Robert Downey, Jr. would bring a new flame to the brand’s identity. The last time we heard from him, it was via a yawn-fest of a video that related nothing of what the fabulous HTC One (M8) can do.
When Gary Oldman joined the marketing fray, our hopes for a new energy in the marketing were dashed initially. There is some appeal to the production as a whole, but when no time is spent actually talking about what HTC’s new flagship can do, it is ...
from PhoneArena http://ift.tt/1lFIvzv
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