Samsung under pressure from low-priced Chinese manufacturers to keep smartphone crown

For the first time in four years, Samsung actually lost market share in the global smartphone market during the first quarter. From January through March, Samsung controlled 31.2% of the world-wide smartphone market, compared to 32.4% during the same time last year. Part of the reason for the decline in Sammy's market share had to do with tough competition from Chinese manufacturers selling lower priced Android models. With Samsung's market share high in the low growth areas of the developed markets, Shin says that the company needs to push hard in emerging markets like Africa.



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