Google snatches up streaming service Songza


Apple boosted its streaming music presence by picking up Beats. So it only makes sense that Google would have to fire back with an acquisition of its own. Enter Songza. Like Beats, Songza relies pretty heavily on actual human curation to build playlists. The newest member of the Mountain View family uses contextual data about you to decide the best playlist for you at any given time. These lists are put together by DJs, musicians and music critics to do everything from boosting your energy to simply getting you through the work day. For now the service will continue as normal, but expect to see it curated lists and powerful data stores brought to bear on Play Music and YouTube. Soon enough All Access could be automatically firing up a set of tunes hand picked by Morrissey to get your through a rainy Monday morning commute. The exact terms of the deal have yet to be disclosed, but we're sure it involved what financial experts refer to as "a boat load of money."


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Source: Google, Songza






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