Generating hype and excitement for a product is a must in today’s world, especially when technology is involved. It is not an easy task, and even when you generate the hype, there is still no guarantee of success.There are multiple ways to pursue such a goal, of which, the most common method nowadays seems to be through crowdfunding. Given the success of the Pebble smartwatch, it looks like it is the easiest to organize, but similar outcomes are never as certain.
For a while, there was even a period where the Pebble had not yet completed shipping to its founding funders and the ...
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