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With the value of Snapchat said to be as high as $10 billion, the company needs to monetize the app. After all, self-destructing messages alone aren't going to bring home the bacon. And the way that most apps prove their worth is through advertisements. To this end, Snapchat has started running a couple of ads. Both were movie trailers, with the first one for "Ouija" and the second for "Dumb and Dumber To."
Snapchat CEO Evan Spiegel said that the response to the ads was very effective, with the second spot outperforming the first one. The first ad was seen by millions, according to Doug ... *
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With the value of Snapchat said to be as high as $10 billion, the company needs to monetize the app. After all, self-destructing messages alone aren't going to bring home the bacon. And the way that most apps prove their worth is through advertisements. To this end, Snapchat has started running a couple of ads. Both were movie trailers, with the first one for "Ouija" and the second for "Dumb and Dumber To."Snapchat CEO Evan Spiegel said that the response to the ads was very effective, with the second spot outperforming the first one. The first ad was seen by millions, according to Doug ... *
from PhoneArena http://ift.tt/1qb65tX
via http://ift.tt/1qb65tX
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