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ZTE reported a 94% gain in profits for 2014, led by strong handset sales. For all of last year, ZTE earned $423.4 million compared to the $219 million in profits ZTE reported the prior year. Operating revenue rose 8.3% to $13.1 billion. The same economic dynamics that helped companies like Xiaomi, Huawei, Meizu and Lenovo perform so well last year are behind ZTE's fiscal strength.
ZTE's marketing expenses are expected to rise 50% this year as the company continues to aim for the top in the North American market; that's something that even Xiaomi hasn't felt comfortable doing yet. ZTE does ... *
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ZTE reported a 94% gain in profits for 2014, led by strong handset sales. For all of last year, ZTE earned $423.4 million compared to the $219 million in profits ZTE reported the prior year. Operating revenue rose 8.3% to $13.1 billion. The same economic dynamics that helped companies like Xiaomi, Huawei, Meizu and Lenovo perform so well last year are behind ZTE's fiscal strength.ZTE's marketing expenses are expected to rise 50% this year as the company continues to aim for the top in the North American market; that's something that even Xiaomi hasn't felt comfortable doing yet. ZTE does ... *
from PhoneArena http://ift.tt/1NfBUsG
via http://ift.tt/1NfBUsG
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